Detroit Favorite Son, Big Sean To Be Honored with Little Caesar’s Arena Takeover

The Detroit Pistons are set to honor hometown hip-hop icon Big Sean with Big Sean Night as they face off against the San Antonio Spurs on March 25 at 7 p.m. at Little Caesars Arena. In celebration of his birthday and homegrown ties to the city, the game will feature a full Big Sean takeover, including exclusive pregame and in-game activations, Pistons-themed Big Sean elements, and a special halftime performance by Detroit rapper Nassan, handpicked by Big Sean himself.

Since exploding onto the hip-hop scene with his debut album Finally Famous in 2011, he has racked up over 22 billion streams and earned 21 multi-platinum, platinum, and gold-certified hits. With the release of his first book, Go Higher (Simon & Schuster), and his critically acclaimed sixth studio album, Better Me Than You (Def Jam Recordings), he proves once again that he remains an unstoppable force shaping the culture at the highest level.

Serving as the Detroit Pistons’ Creative Director of Innovation, Big Sean provides creative vision and strategic guidance for off-the-court initiatives, from team merchandise design to in-game experiences and community activations. Since joining the organization, Big Sean has left his imprint on multiple projects, including the Pistons’ Don Life practice jerseys, the 2022-23 “St. C’s” City Edition uniforms, and most recently, the “Detroit Kickback” event announcing the team’s partnership with StockX.

“Being from the city, you all know how much this means to me and the journey we all have to go through to make something of yourself, so I truly appreciate the support,” Big Sean said

“To be able to work with The Pistons as The Creative Director of Innovation is a dream come true, and I can’t wait to bring Don Life to the city.”

As a part of Big Sean Night, the Pistons will debut a merchandise collaboration designed by Big Sean that will be available for purchase beginning March 25. The Pistons are also creating an exclusive Big Sean Bobblehead only available to fans through a special charitable ticket package, which includes the one-of-a-kind bobblehead and a ticket to the game.

Proceeds from the ticket package will benefit the Detroit Pistons Foundation and the Boys & Girls Club of Southeastern Michigan via the Sean Anderson Foundation. The first 100 Big Sean Night ticket purchasers will also receive an autographed copy of Big Sean’s new book, “Go Higher,” sourced from Source Booksellers, and private access to a post-game book talk with Big Sean.